How To Use Pinterest For Business That Could Drive More Traffic

 


Gone are the days when Pinterest was considered as only a social networking platform. It has now evolved as a visual search engine and productivity tool where millions of people list their contents and work to rank their contents higher to increase visibility. 

Check out an interesting article, how to use Pinterest for business. Pinterest is the most popular social media platform nowadays. Pinterest for business.

Below are a few facts that will prove why Pinterest is the new trend. (used from verified source)

  1. 300 million Global Monthly Active Users (MAUs) (Pinterest, Global analysis, Q2 2019)
  2. 83% of weekly Pinners have made a purchase based on the content they saw from brands on Pinterest. (Pinterest internal data, US, Feb 2017)
  3. Reach 26% of U.S men (comScore, US, March 2019)
  4. 8M+ Pinners are actively engaging with auto content on Pinterest. (Pinterest Ads Manager, US, Aug 2018)
  5. These stats suggest that you can tap into the platform’s massive and engaged user base and influence their purchase decisions.

Let’s discuss the steps by which you can use Pinterest for business

  • Optimizing your Pinterest profile
  • Setting clear and realistic goals for an organized approach
  • Developing a powerful content strategy
  • Following creative best practices to create pins that stand out
  • Publishing at the right time for increased engagement
  • Planning ahead to enhance productivity
  • Add Pinterest save buttons to your site
  • Tracking your performance to see what works

Pinterest can help us bring massive traffic to our websites and posts making them go viral as well. If you have good content and use Pinterest wisely then surely it will give you good results.

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